Wow, didn’t even have to come up with a witty title for this post. This is a free text messaging service to help pregnant women and new moms get information on baby health. That’s nice. But that enviable mission in no way dissuades me from ripping on its marketing efforts here. Calling it TEXT4BABY…really? I’m imaging the baby emerging from the womb clutching an iPhone. And the logo… radio waves being emitted from the mother’s stomach…NICE. So maybe I was mistaken. The baby won’t be born holding a phone, the baby will BE the phone. And is there a need for the second green orb behind the Mom? Or is that just a reminder that there is no limit to the rotundness you can achieve when pregnant.